This blog’s purpose is to keep audience and revenue executives up to date on the massive changes taking place in the newspaper industry by selecting specific stories that show how that is happening. See how newspapers are addressing those changes in the top stories below including-As audience development grows, publishers question who should own it
Mobile news audience grows despite circulation declines What may be surprising to some, however, is that even as more and more Americans consume news and information on digital devices, digital circulation growth is relatively flat for most U.S. newspapers.
Bloomberg Businessweek gets a two-tiered paywall, a substantial price increase, and a new look Businessweek appears to be taking pages from the playbook of some digital outlets.
With its new Reader Center, The New York Times wants to forge deeper connections with its readers When it comes to hearing from readers, The New York Times wants to go a lot further than just letting people chime in at the bottom of some articles.
85 percent of Americans use mobile devices to access news Put aside any assumptions about which groups of people are responsible for the big increases.
As audience development grows, publishers question who should own it Audience development has become core to how publishers scale and make money. But now the question facing publishers is how to ensure it serves all sides of the business, whose interests often conflict.