Newspapers Digital First News Summary-01/13/12

Here’s this week’s digital first news summary for the week ending 01/13/12. This week’s update on digital, social and mobile includes a discussion on how the Paperboy App Delivers Digital News In A Whole New Way. See that story and more below:

How Groupon Will Expand In 2012                                                                                   Groupon may currently be known for pioneering the daily deals market, but as the company matures, its path will also doubtless expand outward, as many expect it to.

Paywalls will change what users demand from news sites                                                       It’s too early to know what behaviors the newly core users will reward or demand from their papers. They may start asking to see fewer or less intrusive ads than non-paying readers do.

Paperboy App Delivers Digital News In A Whole New Way                                                       A new mobile app offers publishers a way to bridge the gap between print and digital.

Five ways to embrace connected devices                                                                                  One in a series of Executive Insights looking at the challenges and opportunities for publishers in 2012.

Buy A 1-Year Nook NYT Subscription, Get The Nook Free                                                      In Barnes & Noble’s largest Nook promotion yet, the bookstore chain is offering discounted or free Nooks to those who purchase one-year subscriptions to the Nook editions ofPeople or the New York Times.

One-third of mobile users downloaded news apps in past month                                        One-third of tablet and smartphone owners in a Nielsen survey said they had downloaded a news app within the past 30 days, and 19 percent had paid for one.

How the FT and NYT Aim to Make Paywalls Pay                                                                 Every newspaper, magazine or website is working on a paywall of sorts and closely monitoring what everyone else is doing.

Apple Has Highest Click-Through Rates Among Mobile Ad Platforms                                  We can still see why advertising on the iOS platform comes at a premium: click-through rates remain the highest of all on Apple’s mobile platform.

Mobile coupon redemption expected to reach 8pc by 2016                                                 According to a new Juniper Research study, mobile couponing is poised to reach redemption rates of 8 percent by 2016.

NYT’s New Replica Edition Is Free For Print Subs                                                                  The New York Times Company is now using a new company, NewspaperDirect, to power the replica editions of the New York Times, Boston Globe and International Herald Tribune. The service was previously offered by LibreDigital.

Apple projected to reach 116M iPhone, 55M iPad sales in 2012                                       Combined iPhone and iPad sales in calendar 2012 are expected in one new forecast to reach more than 170 million in another record breaking 12-month span.

Digital first? Not so fast                                                                                                  Shakespeare suggested we kill the lawyers and let’s hope the same fate awaits the newspaper cognoscenti who see a terminal disease in every printed newspaper.

Even on Smartphones, Your News is More Likely to be Found Through Social Media      The average person looking at a smartphone screen right now is more likely to come across news from your organization through a Facebook or Twitter app than through your own news app.

Media companies must keep up with breakneck pace of change in 2012                                 If asked in the past, “What do you see for next year?” you could safely predict next year would be very, very much like this year. Not so today.

Amazon Scoots Past Apple’s Rules With HTML5 iPad Kindle Store                                       Back in July, Amazon and other content providers pulled the purchasing options from their iOS apps, in order to comply with Apple’s new in-app purchasing restrictions. Today Amazon launched a workaround—a Web-based HTML5 Kindle store specifically optimized for the iPad.

The-Tablet-Market–What-We-Know-and-What-It-Means-For-the-Future                       A recent Pew Research Center study found that the majority of tablet owners — 77 percent — use their device every day, and an average session lasts 90 minutes. With numerous tablet manufacturers and operating systems coming into play, readers have more choices than ever for how they receive their news.

50pc of users embrace mobile ticketing                                                                           Fandango claims that 50 percent of its movie fans are using its mobile ticketing after rolling out the program last year.

For mobile screens, size matters                                                                                    Confirming what has already become apparent in the mobile market, a new study finds that screen size makes a difference when it comes to devices. The report from research firm NPD In-Stat looked at consumer attitudes toward — and use of — devices including smartphones, portable media players and tablets.

Have a great week! If you have time drop me a comment. Let me know what I’m doing right and what I need to do better. Thanks!

About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
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