Here’s this week’s digital first news summary for the week ending 03/09/12. This update on digital, social and mobile includes a report on how CEO Bob McDonald says P& G Will Shift Money to Digital, Reduce Headcount and Use More Multibrand Promotions. See this and more in this week’s update:
Are you ready for Google eyeglasses? Google is planning to release by year’s end a pair of glasses that will be able to stream information to the wearer’s eyeballs in real time.
Journal Communications expects this quarter to look like last one For the first quarter of 2012, they anticipate that broadcasting revenues will be up compared to the prior year period. We anticipate that publishing revenues will be down compared to the prior year period reflecting continued challenges with publishing advertising revenue.
P&G to Slash Costs by $10 Billion Over Five Years CEO Bob McDonald: Company Will Shift Money to Digital, Reduce Headcount and Use More Multibrand Promotions
Content Will Still Be King In 2020 Newspapers have reached a critical threshold where they must reinvent themselves now if they hope to be in business in the year 2020.
Gannett Plans Paywalls For All Except One The vogue for digital paywalls sweeping the news business has made it to the top.
Publishers Still Confident (Sort Of) In Print The purported migration from print to digital platforms and long-promised demise of “dead tree and paper media” never seemed to get here as expected. But now that tablet and smartphone touchscreens give many people more credible non-print modes of content consumption, the “death of print” has re-emerged as a cultural trope.
Newspaper carrier rescues stranded online journalist after 2 tow trucks refuse “At the last minute of desperation I flagged down a guy in a minivan, hoping he would rescue me”.
Revenue Gains Push Facebook to Top of US Display Ad Market Facebook’s fast-rising ad revenues, all of which come from display advertising, and Google’s strategy to diversify ad revenues and move in on the display market mean that the two web giants will battle for the top spot in US display ad revenues over the next few years.
Top grossing apps on the iPad Newsstand Here’s a quick look at the 25 top-grossing iPad apps on Apple’s Newsstand as of Feb. 22.
LA Times Raises Paywall For Online News The Los Angeles Times will begin charging readers for access to its online news, joining a growing roster of major news organizations looking for a way to offset declines in revenue.
Ad Exec Confidence High, Digital Still At Top In another strong indication that the advertising recovery is sustainable, U.S. advertisers and agencies continue to be near their most confident levels of future ad-spending plans.
In Digital Shift Ad Dollars ‘Evaporate’ There’s nothing conceptually new about the notion that when marketers (large and small) shift money online they don’t do so in a 1:1 way.
Newspaper buildings are worth selling The Seattle Times reported that its ownership is considering selling two blocks of buildings including its former headquarters. The Des Moines Register, headquartered since 1918 in a building downtown, is looking around for a new home. And the city of Vancouver is putting the former headquarters of The Province on the market to help pay down debt from its Olympic Village development.
RIM releases PlayBook OS 2.0 two months late Ailing Research in Motion on Tuesday released the long-awaited PlayBook OS 2.0 update for the company’s tablet, but poor sales and missed deadlines could translate into a product that offers too little, too late.
New video of purported ‘iPad 3’ screen supports Retina Display rumors Do-it-yourself repair site iFixit posted a side-by-side comparison video on Thursday between the alleged next-generation ‘iPad 3’ display and a replacement screen for an iPad 2, and results reaffirm previous reports that the purported new component’s pixel density is indeed double that of Apple’s current tablet line.
Apple’s iOS passes Android, accounts for 35% of mobile ad impressions The launch of the iPhone 4S helped Apple’s iOS surge 12 percentage points and surpass Google Android in mobile ad impressions in North America.
Inside OS X 10.8 Mountain Lion: a Preview of how Apple plans to revamp the toolbar Apple’s simple, utilitarian image and PDF viewer, offers insight into how the company plans to change the standard toolbar in this summer’s release of OS X Mountain Lion, organizing actions more efficiently and adding a context sensitive, iWork-style Format Bar.
Newmark study finds newspapers most trusted news source Craigslist founder Craig Newmark commissioned a survey of Americans’ trust of news sources. The Washington, D.C.-based polling firm Lincoln Park Strategies conducted the research, which interviewed 1,001 people over the telephone
Instagram Photos Cheat News Consumers It started on Facebook, then spread to Twitter. Now Hipstamatic and Instagram-style pictures are everywhere, including the news media.
Mobile News Sites Need Much Improvement Many news publishers focus their mobile strategies on platform-specific apps—but the mobile web may actually be more important, since a mobile website is easier to discover, link to, and share from a mobile device.
Thanks for reading this week’s edition. I really appreciate it and hope it helps build your Digital IQ.