Newspapers Digital First News Summary-1/10/14

tablet logo jNewspapers are maximizing the opportunities within their print audiences while growing digital audiences and engagement to develop a sustainable model for the future. See how newspapers are meeting that challenge including a story on how At Papers, Buffett’s Berkshire Rewrites Script          

The year in newspaper carrier heroism.                                                                                       In his Thanksgiving address, President Obama thanked “the first responders and medical professionals who work through the holiday to keep us safe.” With all due respect to firefighters, police officers and all the others who form a barrier between civilization and chaos, there’s still a group whose contributions to public safety go largely unremarked: Newspaper carriers.

Mobile accelerates to record-setting 48pc of online traffic Dec. 25: report                     Mobile set records Christmas Day, zooming to 48 percent of all online traffic, up 28.3 percent from 2012, according to a new IBM report.

For newspaper stocks, 2013 was a surprisingly good year                                               Despite yet another year of falling revenues, publicly traded newspaper companies saw their share prices rise sharply during 2013.

Multi-tasking consumers offer multitude of advertising opportunities in 2014                 With 70% of UK families now watching two screens at once — mobile and TV — advertisers can now amplify their messages out of the living room and into the social stratosphere.

Why Is Hard News a Hard Sell for Advertisers?                                                          Marketers Still Aren’t Putting Enough of Their Dollars Where Online Users Are

Call me an optimist, but the future of journalism isn’t bleak                                                 Even as today’s major journalistic institutions struggle to adapt, media startups and investigative outlets carry the torch

Multi-tasking reporters need not apply                                                                                     The Indianapolis Star, in a new advertisement seeking a breaking news reporter mostly covering cops and courts.

At Papers, Buffett’s Berkshire Rewrites Script                                                                          BH Media, a business unit of Warren Buffett’s Berkshire Hathaway, has been buying up and retooling newspapers, rewriting the company’s investment script. Berkshire’s push into newspapers is about “new ideas, new blood, new energies”.

How 2013 showcased the bright future of the newspaper industry                                     This has been an exciting year for the newspaper industry. I believe 2014 will be even better.

Mobile Offers Local Media a Digital Do-Over                                                                            The good news is that you only have to worry about one tech trend in 2014. But it’s a doozy.

Paint-by-rumors: Expectations for Apple in 2014                                                             Despite refreshes or redesigns for almost every product under Apple’s umbrella in 2013, even more excitement is expected from Cupertino

Four iPad Stats Every Publisher Should Know                                                                      From the Busiest Hour to Biggest Referrer, a Few Tips for Optimizing Content on iPads

The problem with paywalls                                                                                                         Why are we still debating the value of paying for good, quality journalism on the cusp of 2014?

Steal the Watertown (Wis.) Daily Times and you could lose your housing                           The print newspaper is still a hot commodity in Watertown, Wis.

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About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
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