Newspapers Digital First News Summary-1/31/14

tablet logo jNewspapers are maximizing the opportunities within their print audiences while growing digital audiences and engagement to develop a sustainable model for the future. See how newspapers are meeting that challenge including a story-Smartwatches and the digital future of news  

Tracking digital-era news quality declines                                                                                     A Tulane student project tracks the Times-Picayune before and after a digital overhaul

Honolulu Star-Advertiser’s sexy niche publication fills needed audience hole for advertisers “Street Pulse” targets young adults with edgy, bikini-laden content and, to gain publicity, a successful contest with sought-after prizes.

Facebook Could Launch Its Flipboard-Like News Reader This Month                              After years of experimentation, cancellations and redesigns, Facebook looks like it is finally going to launch in the coming weeks a news reading service built for mobile devices

Why the Chicago Sun Times’ bitcoin paywall experiment is more than a desperate attempt to look cool The publishing industry has withered on the vine in recent years amid dwindling advertising revenue and an inability to convince consumers to sign up in mass for content protected behind strict paywalls. One potential solution has been floated repeatedly, but quickly shot down as being uneconomical: micro-payments

This used to be a newsroom’ — the scene at the Cleveland Plain Dealer                                 As a diminished staff adapts to new rules and new space, “newsroom culture is gone”

E-Reading Rises as Device Ownership Jumps                                                                          The proportion of Americans who read e-books is growing, but few have completely replaced print books for electronic versions.

Toronto Star creates sustainable Newspapers in Education revenue model                           In the face of declining revenues, the Toronto Star needed to make its Newspapers in Education programme sustainable, which meant a rate increase.

Why you shouldn’t craft a strategy for 2014                                                                               To confront digital disruption, newspaper companies’ various teams need to stand united under one integrated corporate strategy, rather than head off in all different directions.

Print Takes on a More Active Form                                                                                        When it comes to the traditional print piece, we are all used to its benefits and flaws. Print gives words and advertisements weight, and is a powerful way to reach an audience. But it is also static, which is at odds with today’s on-the-go society, used to content changing and morphing on a regular basis. 

Publisher Struggles in Chase for Growth                                                                              Timing matters when it comes to news and Aaron Kushner’s audacious strategy to invest in journalism ever since he bought The Orange County Register in 2012

Pew: Half of Americans now own tablet or e-reader                                                     The latest research from the Pew Internet & American Life project found that the holiday period drove ownership of these devices to 50% up from 43% last September.

Smartwatches and the digital future of news                                                                         From the Pebble and Samsung’s Galaxy Gear to the oncoming influx of Android-based smartwatches, will the new devices change how news is produced and consumed?

To understand the future of TV, look in your pocket                                                         Believe it or not, the evolution in television consumption will mimic what happened in mobile phone industry. Here’s how.

Four huge takeaways from Borrell’s “The Future of Legacy Media”                                 When your industry is undergoing massive disruption, getting a glimpse of the future is priceless. The more you know about where things are going, the smarter you can be about what to do right now.

83% of web surfers have Facebook; 80% of them will soon abandon it .                             Well, which is it? Is Facebook more dominant than ever or is it in danger of collapsing?

Five Growth Strategies For Local Papers                                                                              There are still no silver bullets when it comes to revenue strategies, but newspapers may not yet be capitalizing on all they have to offer their advertisers.

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About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
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