Newspapers are maximizing the opportunities within their print audiences while growing digital audiences and engagement to develop a sustainable model for the future. See how newspapers are meeting that challenge including the story- More important than “mobile first” is first understanding the consumer
Papers: Consumers Ready Early For Holidays With the coming of fall, retailers and media look forward to the holiday shopping season.
Mobile micro-payments: A largely untapped revenue stream for media As mobile payment technology becomes more readily available, media companies need to consider how to integrate it with content access and track readers through digital advertising models.
Gannett Papers Evolve to Avoid Becoming Publishing’s ‘Buggy Whips’ When media giant Gannett Corp. splits into two free-standing, publicly traded companies next year, the bigger one will not be the fast-growing, high-margin broadcasting and digital divisions
Chartbeat will be making its entire “time spent” measurement process and methods public Chartbeat became the first measurement company to have a metric based on attention accredited by the Media Rating Council
The Dallas Morning News is the first to include both NYT and WaPo supplements The Dallas Morning News on Sunday was the first U.S. publication to offer the New York Times’s International Weekly supplement to its print subscribers. Also on Sunday, the paper included a freshly launched “national weekly print edition” of The Washington Post
How to overcome a print vs. digital mindset in newsrooms The fact we still discuss whether print and digital need to slug it out for supremacy is a blocker for change
Smartphone-Toting Millennials Fuel Demand for Mobile-Optimized Sites Put simply, millennials who own smartphones use them a lot
What Journalists Worry About in the Middle of the Night Your eyes flash open. You start worrying about the future of the media industry.
What would Google do with your media company?” Listen to the lab coat, not the suits, and get the lab coats to produce prototypes, not slideware.”
Broadcast Television Is About to Go the Way of AM Radio TV is changing for a bunch of reasons.
Facebook Offers Life Raft, but Publishers Are Wary For publishers, Facebook is a bit like that big dog galloping toward you in the park
More important than “mobile first” is first understanding the consumer As more devices become mobile, it’s not enough for news media to be “mobile first.”
USA Today, WSJ, NYT top U.S. newspapers by circulation. Here are the top newspapers in the U.S., by total average circulation in September 2014.
News organizations can’t ignore Facebook, but should give it as little as possible If Facebook exerts this overwhelming control over how people find and consume and engage with news, what are media companies supposed to do about it?