Newspapers Digital News Summary-4/10/15

DSC_0736Newspapers are maximizing the opportunities within their print audiences while growing digital audiences and engagement to develop a sustainable model for the future. See how newspapers are meeting that challenge including the story-Cox Paper Sites to Adopt Metered Paywalls

Legacy and Pure-Play News Sites Vie for Millennial Readers It turns out that the millennials who feel most informed are those who get their news from newspapers — both print and digital versions

Papers Show An Ill-Timed Complacency There was a lot of live country music at the Newspaper Association of America’s conference here this year, but the song I kept waiting to hear – because there were traces of it everywhere – was “Everything Is Awesome” from The Lego Movie.

Inside The Texas Tribune’s audience growth strategy Five years in, with the ledger looking good and the journalism running strong, the big question for the Tribune is: How do they find more readers?

Cox Paper Sites to Adopt Metered Paywalls  Cox Media Group will adopt pay meters instead of hard walls for the paid versions of its four newspaper sites this summer

The Curious (and Vital) Power of Print There’s no doubt about the downward trajectory of print. But where, exactly, are we on that path?

Think all news media companies have the same value proposition? Think again Respect the differences and be wary of one-size-fits-all analyses on news media’s future.

6 questions raised by Facebook’s reported deal with publishers If Facebook is able to persuade media organizations to go along with its newest idea, it will be, no kidding, a game-changer.

Are publishers ready for Google’s ‘mobile-friendly’ rankings? Google’s “mobilegeddon” is coming, and not all publishers are going to be prepared.

3 key elements to Mediahuis’ profitable e-commerce strategy Mediahuis sells only non-content related items on its individual, brand-related, e-commerce sites. With a 30% profit margin, the media company’s Internet storefronts tie directly to its news brands.

New York Times’ analytics team is key to pay model’s success The New York Times’ analytics team has been redesigned to meet the evolving needs of consumers and the news media company in its post-paywall era.

 

 

 

Advertisements

About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
This entry was posted in Circulation, Newspapers and tagged , , , , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s