Newspapers Digital News Summary-6/26/15

Jeff RTNow more than ever, newspapers are maximizing the opportunities within their print and digital audiences while developing new products and platforms. The right mix-preserving print revenue, growing digital revenue and developing new revenue streams, are critical to building a sustainable model . See how newspapers are meeting the challenge including the story-In New Deals With Apple and Facebook, a Delicate Balance for The Times

The golden age of journalism – for millennial reporters, that is  When it comes to jobs for young reporters these days, there is an embarrassment of riches — well, at least options.

7 Ways Local News Sites Can Grow Their Digital Audiences People are consuming more news than ever, but most local publications still aren’t getting the traction that larger, national news outlets are experiencing.

A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads  Think making money on mobile advertising is hard now?

Stop Designing for Millennials It seems like every company is trying to tap into the Millennial market.

While news organizations focus on turning readers into revenue, that’s not a concern for Apple with ‘News’ Apple’s enormous cash pile can move mountains

How 10 Top Media Execs Think About Audience and Engagement Whether you’re in journalism, marketing or advertising, you have to engage your audience

The newspaper industry and the forgotten 50 percent If you put all potential newspaper readers on a bell curve and chart the paying users on the left and free users (until they hit the pay model) on the right, there is a large percentage — ­­the forgotten 50 percent — ­­in the middle who are currently not being addressed.

In Toronto, The Star is making its own big bet on tablets  Taking Montreal’s La Presse as its model, The Star is set to debut Star Touch

Publishers’ latest thinking on mobile ad placement  The rise of viewability on mobile is already having a big impact on the designs of publishers’ mobile sites.

In New Deals With Apple and Facebook, a Delicate Balance for The Times  The Times is moving into some risky territory – providing its expensive-to-produce journalism to millions of people without charging them for it.

About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
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