Newspapers are maximizing the opportunities within their print and digital audiences while developing new products and platforms. The right mix-preserving print revenue, growing digital revenue and developing new revenue streams, are critical to building a sustainable model . See how newspapers are meeting the challenge including the story- What if Content Could Come to You Rather Than Making You Go to Content?
Twitter unveils its own news digests, and some news orgs are participating The initiative formerly known as “Project Lightning” introduces curated collections of tweets around news, sports, and entertainment, and some news organizations will be able to make their own.
How a newspaper company can save itself by giving away iPads and becoming the Netflix of news As print media companies’ revenues continue to decline, one analyst says they should switch from hard copy to hardware.
Why newspapers must dare NOT to be daily It is almost 200 years since the UK’s pioneering railway network created the opportunity for daily newspapers to reach breakfast tables in every corner of the country.
The Struggle to Save Local News Is Not Doomed Local news is in terrible shape. Or is it?
You Want To Grow Audience Revenue? Differentiate Pricing Mather Economics’ Matt Lindsay argues that publishers need a dynamic pricing strategy in order to convert more subscribers and grow their audience revenue.
Ad blocking app Crystal’s creator: This isn’t extortion Ad blocking app makers are finding that they can make plenty of money depriving publishers of theirs.
What if Content Could Come to You Rather Than Making You Go to Content? Facebook, Google, Medium, Twitter and others are pushing stories rather than pulling readers
New York Times to give digital access to newsstand buyers While the act of purchasing a physical newspaper from a newsstand hasn’t changed much over the last century, The New York Times is hoping to remind single-copy customers that it’s more than just a print product
What Gannett gets by getting bigger and why newspaper consolidation will continue In the era of digital transformation, bigger is better. A larger audience translates to better prospects for digital ad sales.
Micropayments Gain Momentum With Major News Publishers in Europe Dutch Platform Blendle Has Set Its Signs on U.S. and U.K. Expansion