Newspapers Digital News Summary-2/19/16

Jeff RTNewspapers are maximizing the opportunities within their print and digital audiences while developing new products and platforms. The right mix-preserving print revenue, growing digital revenue and developing new revenue streams, are critical to building a sustainable model . See how newspapers are meeting the challenge including this week’s story-Gannett Explores Parcel-Delivery Business

Why micropayments aren’t the ad blocking antidote Publishers have flirted with micropayments as a revenue stream for years, mostly unsuccessfully.

Toronto Star Idea Factory stimulates new products, revenue Before Toronto Star’s Idea Factory, employees had no way to find out what became of the ideas they dropped in the idea box. Now there’s a process for such innovation.

Herald Sun finds digital success with integrated, not digital-only, newsroom The Herald Sun is able to reach its local audience with timely, appropriate, and high-quality content by harnessing journalists’ strengths across all aspects of the newsroom.

The New York Times has a new email newsletter aimed at college students The newsletter, named The Edit, will be sent out every other week, and it’s just the Times’ latest attempt to target college students.

4 reasons Web hosting offers sustainable revenue growth for media companies Media organisations willing to take on Web hosting can secure additional revenue because it locks in clients, requires fresh content (that those organisations can help provide), and is only the first step in a myriad of Web services.

Understanding Audiences and Their Behavior When you look at the data for your community (or the community for your media product), you’ll see the diversity

Newsweek Is Dropping Its Paywall The Magazine Isn’t Dropping Digital Subscriptions, However

Gannett Explores Parcel-Delivery Business Prompted by the e-commerce boom, Gannett reached out to parcel-industry consultants as recently as December

 

Advertisements

About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
This entry was posted in Circulation, Newspapers and tagged , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s