Newspapers Digital News Summary-3/18/16

Jeff RTNewspapers are maximizing the opportunities within their print and digital audiences while developing new products and platforms. The right mix-preserving print revenue, growing digital revenue and developing new revenue streams, are critical to building a sustainable model . See how newspapers are meeting the challenge including this week’s story-Borrell On Local Dailies And Their Tiny Digital Ad Share: They Need A New Story

Why Are These Newspapers Putting Mugshots on Display? Tens of millions of people’s images are scraped and republished by mugshot websites

40% Of Americans Would Buy Digital Newspaper Subs (Maybe) Less than half of Americans (41%) said they might be willing to buy a digital subscription to a newspaper provided that they are presented with a persuasive argument

How the Financial Times is balancing reach versus return After years of success and steadily growing subscriptions, growth had started to slow around three years ago

For La Presse, the tablet is the future as it leaves print behind Publisher Guy Crevier says newspapers should change their model before they find themselves in a crisis

Paid and non-paid content – how to integrate both strategies News UK runs two papers with very different audiences and content: The Sun and The Times.

Membership will make up a third of the Guardian’s revenue within three years The Guardian has not been agile enough to respond to the challenges faced by the publishing industry over the past few years

The New York Times Re-invents Page One — and It’s Better Than Print Ever Was Ah, the art of the broadsheet Page One, with its mystical above-the-fold, below-the-fold double secret handshake code

Borrell On Local Dailies And Their Tiny Digital Ad Share: They Need A New Story Local digital ad revenue will grow from $48 billion in 2015 to $66 billion in 2016, Borrell Associates projects in its new benchmarking report

About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.
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