Author Archives: Jeff Hartley

About Jeff Hartley

Career Newspaper Executive specializing in Consumer Revenue Growth-both print and digital. Social Media and Mobile Enthusiast. Frequent speaker on consumer revenue and print/digital audience growth.

Newspaper Digital Summary-12/26/16

Posted on December 26, 2016

This blog’s purpose is to keep audience and revenue executives up to date on the massive changes taking place in the newspaper industry by selecting specific stories that show how that is happening. See how newspapers are addressing those changes … Continue reading →

Posted in Circulation, Newspapers | Tagged circulation, digital first, digital platforms, digital subscribers, facebook, journalism, metering, mobile advertising, New York Times, newspaper circulation, paid content, Paywall | Leave a comment

Newspaper Digital Summary-12/03/16

Posted on December 3, 2016

Posted in Circulation, Newspapers | Tagged circulation, consumer interest, digital first, digital platforms, digital subscribers, journalism, metering, NAA, Newspaper, newspaper circulation, paid content, Paywall, Tinypass | Leave a comment

Newspaper Digital Summary-11/25/16

Posted on November 25, 2016

Posted in Newspapers, Social Media | Tagged digital first, digital platforms, digital subscribers, facebook, journalism, metering, NAA, New York Times, Newspaper, newspaper circulation, newspapers, paid content, Paywall, twitter | Leave a comment

Why aren’t we rewarding our best subscribers?

Posted on November 16, 2016

I have to admit, I’m hooked on Dollar Shave Club. Not only do they have really good products, but they also give me free stuff. The more I spend with them, the more free stuff I get. The more free … Continue reading →

Posted in Circulation, Newspapers | Tagged circulation, consumer interest, digital first, digital platforms, digital subscribers, Gannett, journalism, metering, NAA, Newspaper, newspaper circulation, newspapers, paid content, Paywall, USA Today | Leave a comment

Digital Subscription Growth, Data and Keewee

Posted on November 11, 2016

Depending on where you are in your digital subscription growth strategy, things might be getting a little tougher in terms of continuing to grow the number. Perhaps much tougher. If you’ve lowered the meter, experimented with different pricing models (A/B … Continue reading →

Posted in Circulation, Newspapers | Tagged Advertising, digital first, digital platforms, digital subscribers, facebook, journalism, Keewee, Leap Media, Marketing G2, Marketing Solutions Group, metering, New York Times, Newspaper, newspaper circulation, newspapers, paid content, Paywall | Leave a comment

Newspaper Digital Summary-11/11/16

Posted on November 11, 2016

Posted in Circulation, Newspapers | Tagged Advertising, digital subscribers, facebook, Financial Times, metering, New York Times, newspaper circulation, newspapers, Publishers, snapchat | Leave a comment

Newspaper Digital Summary-11/4/16

Posted on November 4, 2016

Posted in Circulation, Newspapers | Tagged circulation, digital first, digital platforms, digital subscribers, journalism, metering, New York Times, new york times co, Newspaper, newspaper circulation, newspapers, paid content, Paywall, Wall Street Journal | Leave a comment