Tag Archives: Business

Circ Execs: Important Webinar-AAM, CMR And Coming Mandatory Reporting Requirements

Today’s newspapers offer multiplatform solutions to advertisers in search of targeted audiences, as well as total reach of the marketplace. The solution for most newspapers will be using an AAM Consolidated Media Report. The move is underway including new mandatory … Continue reading

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Newspapers Digital First News Summary-7/12/13

Newspapers are maximizing the opportunities within their print audiences while growing digital audiences and engagement to develop a sustainable model for the future. See how newspapers are meeting that challenge including a story on Why the sign-up experience is holding back … Continue reading

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Circ Execs: Keep expanding your vision and your metrics

The way we were As circulation executives, we had it hard-coded into our DNA to measure everything. Even reaching back into our years as front-line district managers, we did the same: complaints per thousand,  collections and subscription sales to name … Continue reading

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