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Tag Archives: NAA
Newspaper Digital Summary-1/2/2017
This blog’s purpose is to keep audience and revenue executives up to date on the massive changes taking place in the newspaper industry by selecting specific stories that show how that is happening. See how newspapers are addressing those changes … Continue reading →
Posted in Circulation, Newspapers
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Tagged ABC, amazon, digital first, digital platforms, digital subscribers, facebook, journalism, metering, mobile advertising, NAA, Newspaper, newspaper circulation, newspapers, paid content, Paywall
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Newspaper Digital Summary-12/03/16
This blog’s purpose is to keep audience and revenue executives up to date on the massive changes taking place in the newspaper industry by selecting specific stories that show how that is happening. See how newspapers are addressing those changes … Continue reading →
Posted in Circulation, Newspapers
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Tagged circulation, consumer interest, digital first, digital platforms, digital subscribers, journalism, metering, NAA, Newspaper, newspaper circulation, paid content, Paywall, Tinypass
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Newspaper Digital Summary-11/25/16
This blog’s purpose is to keep audience and revenue executives up to date on the massive changes taking place in the newspaper industry by selecting specific stories that show how that is happening. See how newspapers are addressing those changes … Continue reading →
Posted in Newspapers, Social Media
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Tagged digital first, digital platforms, digital subscribers, facebook, journalism, metering, NAA, New York Times, Newspaper, newspaper circulation, newspapers, paid content, Paywall, twitter
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Why aren’t we rewarding our best subscribers?
I have to admit, I’m hooked on Dollar Shave Club. Not only do they have really good products, but they also give me free stuff. The more I spend with them, the more free stuff I get. The more free … Continue reading →
Posted in Circulation, Newspapers
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Tagged circulation, consumer interest, digital first, digital platforms, digital subscribers, Gannett, journalism, metering, NAA, Newspaper, newspaper circulation, newspapers, paid content, Paywall, USA Today
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Digital Services And The Opportunity For Weekly Newspapers
There’s no doubt that almost every daily newspaper has deployed a digital services program and they’re already seeing the benefits of such a program in terms of expanding their active account base and incremental revenue. From Gannett to Gatehouse and … Continue reading →
Newspapers Digital Summary-10/14/16
Newspapers are maximizing the opportunities within their print and digital audiences while developing new products and platforms. See how newspapers are meeting the challenge including this week’s story-Publishers are pleasantly surprised by Google AMP traffic Robots are polarising how we … Continue reading →
Posted in Circulation, Newspapers
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Tagged Advertising, digital first, digital platforms, digital subscribers, Gannett, journalism, metering, NAA, Newspaper, newspaper circulation, newspapers, paid content, Paywall
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Newspapers Digital Summary-10/8/16
Newspapers are maximizing the opportunities within their print and digital audiences while developing new products and platforms. See how newspapers are meeting the challenge including this week’s story- McClatchy Strategy: Go Big and Small to Create ‘Moments’ With Each Reader Google … Continue reading →
Posted in Circulation, Newspapers
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Tagged ABC, amazon, digital first, digital platforms, digital subscribers, journalism, McClatchy, metering, mobile advertising, NAA, Newspaper, newspaper circulation, newspapers, paid content, Paywall
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Digital subscription growth-personalization is the key.
Depending on where you are in your newspaper’s paymeter life cycle, you may still be experiencing significant growth in digital subscriptions. If you were an early adopter, you’ve probably experienced a slow down in acquisition. Slow enough that, in some … Continue reading →
Posted in Circulation, Newspapers
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Tagged circulation, consumer interest, digital first, digital platforms, digital subscribers, journalism, metering, mobile advertising, NAA, Newscycle, Newspaper, newspaper circulation, newspapers, paid content, Paywall, Piano Media, piano vx, Press+, syncronex, Tinypass
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1 Comment
Eight simple recruitment ideas to find the best sales executives.
Since publishing my post on recruiting and retaining sales executives, I’ve received some awesome feedback from several experts in the newspaper industry. In light of that, I’m adding more recruitment ideas from those contributors in this latest post. Don’t forget, … Continue reading →
Newspapers Digital Summary-9/2/16
Which Media Companies Are Winning the Battle for Millennials? Last week marked the entry of still another new media entity into the Millennials market. What do the numbers tell us about the highly sought-after terrain? Google warns it will crack down … Continue reading →
Posted in Newspapers
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Tagged ABC, Advertising, amazon, circulation, digital first, digital platforms, digital subscribers, facebook, Gannett, journalism, metering, mobile advertising, NAA, Newspaper, newspaper circulation, newspapers, paid content, Paywall, Press+
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